1. That which is practised by The Ciderologist
2. The study, teaching and championing of cider; often associated with a very large moustache.
3. The perfect confluence of art, science and nature

The principles of Ciderology are upheld by six Core Values:

Ciderology is an ethos; a way of life, if you will.  As The Ciderologist, I have embarked upon a journey to spread the good word of cider.
ciderologist with an apple
Cider is far more than merely an industry (i.e. the processing of raw materials into a product).  In certain parts it forms the culture, heritage, lifeblood and defining feature. It is where the worlds of great artistry (for cider makers truly are artists), scientific application and the harnessing of nature, come together in perfect unison.
Cider is imbued with rich history, countless fables, Shakespearean-esque characters, fun & laughter and an inexorable connection to the land.  Oh, and of course, a wonderful drink to be shared with friends, family and the people we meet on the carousel of life.
I have been exceedingly fortunate to have worked with cider for a number of years now; to have turned my passion into a profession. Confucius said “Choose a job you love and you will never have to work a day in your life.”